We help clients leverage their online investment to achieve their goals by being results-driven. Part of our value to clients is in helping them to clarify their internet marketing objectives and make them measurable.
Client engagements begin with a discovery process that enables us to translate desired results into selected actions that drive key performance Indicators. We measure activity and track responses to each internet marketing strategy in order to continually fine-tune performance.
Key Performance Indicators
How do you measure the success of your internet marketing strategies? Here are some of the ways we measure and improve success for our clients.
- Number and dollar amount of client orders
- Online customer service rating
- Number of new customers
- Retention rate of existing customers and clients
- Online sales revenue
- Number of memberships and renewals
- Number of subscriptions and renewals
- Dollar amount of donations, pledges, and contributions
- Number of registrations for events, trade shows, seminars and conferences
- Online sales of trade publications and educational materials
- Number of applications for scholarships, grants and contests
- Participation in blogs, surveys, career postings
- Subscriptions to newsletters
- Responses to advocacy requests
Allow us this opportunity to review your internet marketing efforts to see if we can improve on your investment. Contact us today to request a meeting.
